Why Work at Lenovo
Description and Requirements
Are you passionate about building high‑impact partner programmes that drive real commercial results?
If you enjoy combining data, creativity, and collaboration to influence partner behaviour and accelerate growth, this could be your next move. As B2B Channel Marketing Manager for the UK & Ireland, you will play a pivotal role in shaping how partners engage with Lenovo - ensuring they are informed, motivated, enabled, and rewarded for success.
What are your main responsibilities in this role?
- You own the end‑to‑end marketing strategy for Lenovo’s B2B partner programme across the UK & Ireland.
- You translate global and EMEA programme frameworks into local, high‑impact engagement plans that resonate with partners.
- You design and execute a structured, always‑on communication strategy across multiple partner channels.
- You create, launch, and optimise channel incentives and promotions aligned to commercial growth priorities.
- You manage and enhance the local partner portal experience, driving adoption, engagement, and usability.
- You track partner engagement, incentive uptake, and programme performance using data and analytics.
- You build clear insights and reporting to show what is working, what is not, and where to optimise.
- You collaborate closely with EMEA, Sales, Product Marketing, Operations, and Finance to deliver results.
What are the role requirements?
- 5-7 years’ experience in B2B channel or partner marketing, communications, or product/category marketing, ideally within the PC or technology sector.
- Hands‑on experience running partner programmes, incentives, promotions, or loyalty frameworks.
- Strong commercial mindset with the ability to link marketing activity to pipeline and revenue impact.
- Confidence working in a matrixed, international environment across EMEA and global teams.
- Strong analytical skills with experience in performance tracking, reporting, and dashboards.
- Ability to turn complex priorities into clear, compelling partner‑facing messages.
- Experience managing marketing budgets and tracking investment and ROI.
- Excellent communication and stakeholder management skills.
What’s in it for you?
- Private medical insurance, income protection, life insurance, and an attractive pension scheme
- Strong focus on work–life balance, learning, and development
- Lenovo and Motorola product discounts plus lifestyle discounts
- Holiday purchase scheme
- Cycle to work programme and gym discounts
- Mortgage advice and financial wellbeing support
- Employee referral bonus
Ready to make an impact?
This is your opportunity to shape partner engagement, influence commercial outcomes, and work at the heart of a high‑performing channel organisation. If you are motivated by data, driven by results, and thrive in collaborative environments, we’d love to hear from you