General Information

Req #
100013225
Career area:
Marketing
Country:
Canada
State:
Ontario
City:
Markham
Date:
Friday, April 23, 2021
Working time:
Full-time

Why Work at Lenovo

Here at Lenovo, we believe in smarter technology for all, so we spend our time building a society that’s brighter and more inclusive. 

And we go big. No, not big—huge.

We’re not just a Fortune 500 company, we’re one of Fortune’s Most Admired. We’re in 180 countries, working with 63,000 brilliant colleagues and counting. And we’re known for the world’s most complete portfolio of smart technology, from devices to software to infrastructure.

With our ingenuity, we help millions—not just the select few—experience our version of a smarter future. 

The one thing that’s missing? Well… you...

Description and Requirements

About Lenovo
Focused on a bold vision to deliver smarter technology for all, we are developing world-changing technologies that create a more inclusive, trustworthy and sustainable digital society. By designing, engineering and building the world’s most complete portfolio of smart devices and infrastructure, we are also leading an Intelligent Transformation – to create better experiences and opportunities for millions of customers around the world. Join us in defining our world of tomorrow and creating smarter technology for all! 

Lenovo is looking for a Marketing Manager to join our WW SMB Marketing team. Within this team, the Campaign and Content marketing function is responsible for strategizing, designing, and producing demand generation and thought leadership marketing and campaigns for the SMB segment. The SMB Marketing Manager will be responsible for: - Taking the quarterly plan and crafting a clear execution strategy. - Identifying the types of assets; digital and print, that should be created. - Creating detailed asset briefs, highlighting the objective, core message, outline, content tone, and voice, and expected customer reaction - Working with the agency and internal teams to develop the assets ensuring brand compliance and any other partner compliance that might be required - Working with the geo-marketing teams to help them localize the assets as per the regional nuances. - Curating and updating of all the assets produced. 

Job Requirements:
- Bachelors degree 
- 5+ years of marketing experience for a hardware and/or technology company
 - B2B content creation experience 
- Excellent written and spoken communication 
- Proficiency in global communication standards
 - Good storyboarding skills for ensuring a coherent and strong narrative in all content 
- Experience running social media campaigns
 - Ability to understand data and insights and derive actionable and powerful messages from it Good to have skills: 
- Ability to write content and give actionable guidance to the writers to create better copy 
- Understanding visual narrative and the interplay of strategy, copy and design in content production 
- Certification in Content Marketing or Digital Marketing added advantage
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any federal, state, or local protected class.