General Information

Req #
WD00033429
Career area:
Marketing
Country/Region:
United States of America
State:
North Carolina
City:
Morrisville
Date:
Friday, June 17, 2022
Working time:
Full-time
Additional Locations: 

Why Work at Lenovo

Here at Lenovo, we believe in smarter technology that builds a brighter, more sustainable and inclusive future for our customers, colleagues, communities, and the planet.

And we go big. No, not big—huge.

We’re not just a US$70 billion revenue Fortune Global 500 company, we’re one of Fortune’s Most Admired. We’re transforming the world through intelligent transformation, offering the world’s most complete portfolio of smart devices, infrastructure, and solutions. With more than 71,500 employees doing business in 180 markets, we help millions—not just the select few—experience our version of a smarter future.

The one thing that’s missing? Well… you...

Description and Requirements

Motorola Mobility, A Lenovo Company, is one of the world’s fastest growing smartphone providers, creating groundbreaking, affordable, high-quality products designed and built with the global customer in mind. And it’s our people who make this all happen. We are thinkers, risk-takers and problem solvers, working together to constantly challenge the status quo. If you share our commitment to ingenuity, creativity and innovation, we want you to help us define our world of tomorrow. Explore the opportunities and apply today.

As a Motorola Mobility CRM campaign manager, you have the opportunity to execute email marketing campaigns within Salesforce Marketing Cloud, in addition to executing push marketing campaigns within an internal marketing automation platform. You will get to partner with the Digital Marketing lead to understand CRM strategies and how they can be managed through campaign targeting, segmentation and deployment. 

Responsibilities

  • Execute email marketing campaigns within Salesforce Marketing Cloud

  • Manage all aspects of campaign targeting, segmentation and deployment

  • Provide reporting and analytics of campaign performance

  • Manage all testing of campaigns and database segments

  • Work closely with team members to contribute to overall CRM strategy

  • Provide reporting and analysis of performance by campaign, segment and channel to identify optimization opportunities

  • Train end users on the use of the CRM (Salesforce) platform to retrieve data, read reports, and input data

  • Export and input data sets as requested

  • Provide support on campaign setup for data-driven marketing campaign execution

  • Collaborate with internal team members to provide end users guidance on data-driven marketing campaign best practices

  • Champion the use of tests to optimize performance, with emphasis on the use of control groups to accurately measure incremental impact of marketing initiatives

  • Provide reporting and analysis of performance by campaign, segment and channel to identify optimization opportunities

Minimum Requirements:

  • 3+ years of experience in CRM campaign management

  • 1+ years of experience using Salesforce Marketing Cloud

  • Bachelor’s degree

  • Strong understanding of CRM database management including segmentation and targeting using SQL

  • Experience in campaign deployment, ensuring campaigns are delivered accurately and on time.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any federal, state, or local protected class.

Lenovo adopted a COVID-19 Vaccination Policy for US-based employees. As a condition of employment, employees must adhere to Lenovo’s US Vaccination Policy and be fully vaccinated against COVID-19, subject to any applicable accommodations. To be fully vaccinated means individuals must receive the full series of a vaccine either approved by the FDA or WHO and listed by the CDC (e.g. two dose of the Moderna, AstraZeneca or Pfizer-BioNTech vaccines; or one dose of the Johnson & Johnson vaccine). This applies to all US-based employees, contractors and interns, regardless of work location. As a condition of employment, you must provide proof that you are fully vaccinated or follow Lenovo’s accommodation process.