Lenovo

Key Responsibilities:

Product Strategy, Promotion & Planning:

·     Lead the strategic planning and development for all Data Center product categories, ensuring alignment with company objectives and market trends.

·     Define and communicate the product vision, roadmap, and business case for product categories.

·     Drive product and positioning innovation by continuously evaluating market conditions, customer needs, and technological advancements.

·     Product marketing planning and Go-to-market (GTM) strategy for development multi-channel

·     Development of end user promotions, programs and demand generation activities

Market & Competitive Analysis:

·     Conduct thorough market research and competitive analysis to identify trends, opportunities, and gaps within your product category.

·     Assess customer pain points and work cross-functionally to identify solutions that can be turned into product features or new offerings.

·     Create plans to gain market share and work with relevant functions to execute them.

Cross-Functional Collaboration:

·     Work closely with Sales, Technical Sales, Channel, Finance, Demand Planning, Operations and Marketing teams

·     Collaborate with marketing teams to develop effective product positioning, messaging, and go-to-market strategies.

·     Partner with Sales and Channel teams to understand customer feedback, support product adoption, and enhance customer experience.

·     Work with Sales and channel teams on pipeline management, demand generation and product and segment sales alignments.

Product Lifecycle Management:

·     Own the full product lifecycle, from concept through launch and end-of-life.

·     Create and manage product development timelines and ensure timely delivery of product releases.

·     Track product performance, analyze key metrics, and refine products based on customer feedback and market needs.

·     Product evangelist, knowledge expert on a defined product set for internal and external audiences

P&L Responsibility:

·     Manage product category P&L, ensuring revenue growth, profitability, and efficient resource allocation.

·     Set pricing strategies and manage product profitability by analyzing cost structures, competition, and market demand.

Stakeholder Communication:

·     Serve as the subject matter expert (SME) for your product category, providing regular updates to senior leadership and key stakeholders.

·     Lead product training sessions, and internal briefings to ensure successful adoption within the organization.

Requirements

·       Minimum 15+ years’ experience within an enterprise environment, preferable in IT industry

·       Relationship management. Strong understanding of enterprise market and enterprise channel

·       Excellent channel marketing skills and a strong desire to exceed targets.

·       Financial business management ability and strong business acumen

·       Familiarity with distribution organizations objectives and GTM strategy

·       Anticipates, creates and defines innovative and visionary concepts in strategic environment.

·       Excellent communication skills - presentation, negotiation, closing, follow through.

·       Entrepreneurial approach, imaginative, passionate, approachable

·       Self-motivated team player with a strong drive for success

·       The ability to meet aggressive targets and deadlines

·       Microsoft PowerPoint, Excel, Dynamics 365 tactical skills…