Why Work at Lenovo
Description and Requirements
Consumer Engagement and Growth Specialist (São Paulo)
Job Description
As part of the New Services and Innovation team you will be responsible for managing customer on-boarding, accelerating feature adoption and ensuring the solution's success and sustained growth by driving strategic initiatives and roadmap.
In this role you will work in partnership with the marketing team to develop go-to-market strategies that drive awareness and increase user base. You will own the metrics around utilization and engagement and visualize the entire customer journey to develop a comprehensive engagement strategy across the user lifecycle to drive conversion, alleviate friction and improve user experience.
We're looking for a driven individual with an entrepreneurial spirit that has experience managing and delivering commercial software to customers and to provide solutions based on consumer insight and data.
Scope of responsibilities
Partner with business development, sales, marketing, product management and engineering
Advocate for improving/enhancing existing capabilities where appropriate
Own the solution metrics and track solution performance to meet or exceed KPIs
Monitor user feedback and make sure to address complaints always driving the best customer experience
Define communication rulers
Basic Qualifications
Bachelor's Degree
Experience driving business & engagement
Experience using big data to drive business decisions
Experience in program management
Experience in consumer engagement in digital channels
Experience in Analytics tracking & insights generation
Experience working in the digital advertising industry
Fluency in English and Portuguese languages
Preferred Qualifications
5+ years in digital product management
Solid understanding of the key business drivers and customer dynamics in the mobile digital media, commerce and advertising
Fluency in Spanish language