General Information

Req #
WD00039815
Career area:
Marketing
Country/Region:
Hong Kong
City:
Hong Kong
Date:
Friday, September 23, 2022
Working time:
Full-time
Additional Locations: 

Why Work at Lenovo

Here at Lenovo, we believe in smarter technology that builds a brighter, more sustainable and inclusive future for our customers, colleagues, communities, and the planet.

And we go big. No, not big—huge.

We’re not just a US$70 billion revenue Fortune Global 500 company, we’re one of Fortune’s Most Admired. We’re transforming the world through intelligent transformation, offering the world’s most complete portfolio of smart devices, infrastructure, and solutions. With more than 71,500 employees doing business in 180 markets, we help millions—not just the select few—experience our version of a smarter future.

The one thing that’s missing? Well… you...

Description and Requirements

Lenovo is strategically focus on working with partners and customers in the retail vertical, optimize the store operation with a nimble infrastructure and strong Analytics support. With the world’s widest portfolio of technology products, we deliver our vision of Smarter Technology for All through products, solutions, and services that individuals, communities, businesses, and entire populations need to fulfill their potential.

We are looking for an Industry Marketing Manager for the Retail vertical, to join the Industry Solutions unit within Lenovo's Solutions and Services Group (SSG).

Main responsibilities:

  • Create and lead the overall vertical marketing strategy plan for the Retail vertical
  • Define the value proposition for Lenovo’s retail existing and new solution portfolio
  • Continuously position the Retail solution portfolio in alignment with market demands and relevant business needs
  • Partner closely with the solutions offering management team to implement the go-to-market strategy across direct and indirect sales channels around the world
  • Collaborate and guide our global sales and marketing teams with effective customer facing marketing and sales enablement aimed to position Lenovo as a strategic for retail customer’s digital transformation
  • Lead industry awareness plans to raise visibility and relevance of Lenovo in the retail vertical, participating in relevant industry events, engaging with key industry analysts and press, leading web and social activity, and developing customer references.
  • Represents the voice of the customer before, during and after launch of retail solutions to drive solution adoption and advocacy

We are looking for someone skilled in the following areas:

  • Problem Solving: Asks good questions and probes all potential sources for answers; able to evaluate all sides of an issue and independently develop creative solutions to difficult problems; looks beyond obvious surface solutions and does not stop at first answer.
  • Communication Skills: Excellent writing and speaking skills; can articulate information clearly and succinctly in a variety of communication settings (informal and formal).
  • Business Acumen: Extensive business knowledge and understanding of competitive positioning and how its strategies work within the marketplace.
  • Judgment: Makes good decisions in a timely manner based on analysis, measurement of results and experience; track record of making solid suggestions and decisions over time; sought out by others for advice and counsel.
  • Interpersonal Savvy: Relates well to people inside and outside the organization; is accessible and develops rapport; listens, builds constructive and effective relationships using diplomacy and tact; commands credibility by treating people with respect; trustworthy.
  • Values: Strong work ethic; straightforward demeanor; maintains highest personal / professional ethics.

Basic Requirements:

  • 8+ years of experience with content creation and go-to-market strategy and planning
  • Industry knowledge of the retail vertical and retail marketing strategies, particularly on the solution and service side
  • Self-starter with a high level of creativity, attention to detail, and project management skills
  • Strong storytelling, writing and presentation skills engaging with multiple internal, external audiences and influencers
  • Digital marketing vehicles and innovation

Preferred Experience:

• Demonstrated track record of successful go-to-market strategy development

• Enterprise software and solutions knowledge and experience

• B2B marketing experience with a demonstrated track record of success.

• Channel, distribution and technology are a plus                                                       

• Solution sales training methodologies are a plus

• Marketing measurement and testing disciplines

• Understanding of marketing and CRM technology; to and through so that the channel can be enabled and empowered

• Marketing and customer databases

• Reporting and analysis tools

• Website/eCommerce strategy and execution

• Sales management - setting budgets, revenue goals and quotas

• Pricing strategy, promotional development and execution

• Follow through with customer and ensure satisfaction

• Competitive positioning

Why Lenovo?

Lenovo is a US$60 billion Fortune Global 500 company, with 63,000 employees and operating in 180 markets around the world. We are #1 PC company on the planet, BCG's 50 most innovative companies, and one of Interbrand’s 100 BEST global brands. Focused on a bold vision to deliver smarter technology for all, we are developing world-changing technologies that create a more inclusive, trustworthy and sustainable digital society. By designing, engineering and building the world’s most complete portfolio of smart devices and infrastructure, we are also leading an Intelligent Transformation – to create better experiences and opportunities for millions of customers around the world.

Learn more about why it’s great to work at Lenovo - https://www.lenovobenefits.com/why-join-lenovo

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any federal, state, or local protected class.

Lenovo adopted a COVID-19 Vaccination Policy for US-based employees. As a condition of employment, employees must adhere to Lenovo’s US Vaccination Policy and be fully vaccinated against COVID-19, subject to any applicable accommodations. To be fully vaccinated means individuals must receive the full series of a vaccine either approved by the FDA or WHO and listed by the CDC (e.g. two dose of the Moderna, AstraZeneca or Pfizer-BioNTech vaccines; or one dose of the Johnson & Johnson vaccine). This applies to all US-based employees, contractors and interns, regardless of work location. As a condition of employment, you must provide proof that you are fully vaccinated or follow Lenovo’s accommodation process.

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