Lenovo

Business / Function: E-Commerce

Job Responsibilities:

• As the E-Commerce expert, you will lead the formulation and execution of the long-term strategic roadmap for the country in this channel – working closely with the leadership team. 
• You will be responsible for the brand’s online sales (both topline and PnL) and development of an excellent user experience and customer journey on the web. 
• Mentoring the team to build a formidable relationship with E-accounts to drive agreed business growth and turnover. 
• Scale direct-to-consumer online sales for the brand (as applicable) – while maintaining the brand experience and the broader brand strategy
• Drive collaboration with technology and data teams to improve site performance and execute global best practices in the country.
• Lead and negotiate annual agreements with E-accounts and finalize the Joint Business Plan (JBP) after coordination with multiple stakeholders.
• Business and market development and scope out opportunities for growth and key initiatives to leverage category growth and market share.
• You will manage media and promotions on the platforms, along with brands - make brands partners in customer communication.
• You will innovate and activate key launches, campaigns and collaborations with marketing and digital for impactful brand presence leading to business.
• You will drive efficiency and effectiveness across supply chain and customer care through accuracy in demand forecasting and setting supply chain and logistics processes.

• Business delivery of turnover and market share as agreed. 
• Aligned profitability of the Ecommerce channel Excellence in execution to drive superior customer experience.
• Drive efficiency and effectiveness for all media and promotional campaigns Building a strong Ecommerce team and upskilling all key stakeholders in terms of their understanding of the new channel and its drivers

Key Competencies:

• A confident and articulate communicator capable of inspiring strong collaboration Build and manage relationships.
• Ability to manage simultaneous projects and meet deadlines.
• Business results oriented: ability to perform, to budget and manage forecast.
• Proactive, positive and innovative mind Strong analytical, problem solving and project management skills.
• Attention to detail and complex processes. Understanding of digital and tech is the key.

Summary:

• Responsible for overall sales of e-commerce across marketplaces. 
• To make sales plan and execute the regular and seasonal promotions. 
• Business Strategy for E-Commerce – Devise strategy to achieve the plan, sales monitoring, leverage both B2B and B2C channel to build omnichannel offering integrating dealers, distributors, and own stores.
• Annual sales planning and monitoring with partners, Relationship management with agencies and partners, new channel partner identification and development in line with sales Strategy. 
• Product Management for Brand.Com (Website & applications) – Develop and leverage digital levers – UI/UX, Marketing banners, Assortment and product sequencing, personalization, AR/VR, etc. 
• Managing the Brand.Com-Taking decisions on Product assortment basis consumer insights, Understanding the Terms of trade, active participation in the resolution of legal and commercial issues of marketplaces.
• Merchandising & Category Management Develop exclusive product portfolio along with product and design team based on customer insights and trends on e-commerce channel. 
• Develop processes and system along with accounting, financial and commercial team to enable omnichannel commerce. 
• Drive customer experience by collaborating with technology team, commercial and financial teams. 
• Responsible for catalogue management and ensuring product related information is proper across all platforms and help in driving sales and engagement.