Lenovo

This is a new North America (NA) geography role in Lenovo Infrastructure Solutions Group (ISG) supporting the Lenovo-NVIDIA alliance marketing relationship. 
 

This role oversees the North America ISG Marketing team’s strategic B2B marketing plan with NVIDIA and serves as the geography’s NVIDIA marketing SME. The individual will collaborate with various Geo Lenovo (and NVIDIA) marketing peers to build the marketing B2B execution plans. The individual will also lend Marketing execution support in region, including content management (i.e., translations and adapting WW-delivered marketing content), interfacing with agencies, assisting with demand gen campaigns, supporting event logistics for various marketing events/experiences, proof of performance, and so on.

Additionally, the individual will:

• Lead the Geo marketing relationship with NVIDIA
• Deliver quarterly Geo marketing KPIs (e.g., marketing leads, pipeline, win revenue, etc.)
• Own multiple cross-functional GTM projects and associated project plans
• Collaborate with WW ISG Marketing counterparts on Geo needs, insights, and feedback
• Support Geo-specific priorities within cross-functional programs

For this role, we are seeking a champion who also meets the following requirements:

• Proven ability to drive marketing strategy and joint marketing execution across a geography
• Prior marketing experience in data center and IT Infrastructure technologies and/or knowledge of the NVIDIA portfolio
• Strong background in B2B Marketing of AI solutions to enterprise
• Strong project management skills for managing cross-functional projects
• Strong budget management skills for the NVIDIA Geo investment for joint marketing and sales enablement
• Strong agency management experience
• Ability to effectively collaborate and support Geo counterparts across multiple functions (i.e. Marketing, Channel Marketing, Sales/Enablement, etc.) to assist with marketing execution
• Ability to engage effectively in cross-cultural initiatives and engagements across multiple time zones
• Excellent communications (written, PowerPoint, and verbal), especially for communicating and presenting to senior-level executives
• Self-motivated, work independently and can proactively resolve issues and make process improvements
• Team player mentality and positive, "can do" attitude
• Ability to work in a fast-paced environment

Required Qualifications:

• 5+ years' of B2B marketing experience
• Bachelor’s degree (preferably in marketing/communications/business)

Preferred Qualifications:

• Knowledge of and past marketing experience with the NVIDIA portfolio
• Partner relationship management experience (i.e., alliance partners, channel marketing partners)
• Proven experience across a broad range of marketing activities, disciplines, and tactics. (e.g., demand gen and content creation aligned to a target audience buyer’s journey, channel marketing, field marketing, etc.)
• Ability to travel 20%