General Information

Req #
WD00014856
Career area:
Marketing
Country/Region:
Brazil
State:
São Paulo
City:
SAO PAULO - SP
Date:
Friday, October 29, 2021
Working time:
Full-time

Why Work at Lenovo

Here at Lenovo, we believe in smarter technology for all, so we spend our time building a society that’s brighter and more inclusive. And we go big. No, not big—huge. 

We’re a US$60 billion revenue Fortune Global 500 company serving customers in 180 markets around the world. Focused on a bold vision to deliver smarter technology for all, we are developing world-changing technologies that power (through devices and infrastructure) and empower (through solutions, services and software) millions of customers every day and together create a more inclusive, trustworthy and sustainable digital society for everyone, everywhere. 

The one thing that’s missing? Well… you...

Description and Requirements


Position Description:

Motorola Mobility, A Lenovo Company, is one of the world’s fastest growing smartphone providers, creating groundbreaking, affordable, high-quality products designed and built with the global customer in mind.

And it’s our people who make this all happen. We are thinkers, risk-takers, and problem solvers, working together to constantly challenge the status quo. If you share our commitment to ingenuity, creativity, and innovation we want you to help us define our world of tomorrow. Motorola is at the forefront of designing and developing products supporting 5G technology. Explore the opportunities and apply today.

As part of the New Services initiatives you will be responsible for driving user engagement of new digital products and services into different countries. In this role you will be responsible for user growth and engagement working close to Product, Engineering, and other teams in order to coordinate actions to engage and bring more users to the apps to meet cross-functional needs and business goals.

We're looking for a driven individual with a creative spirit and excellent communication skills with prior experience with CRM and non-paid marketing.


Day-to-Day Job:

Hello You is an application created by Motorola to offer services, offers, and benefits to all Motorola customers. As part of Hello You team, you will plan, manage and execute in-app campaigns using internal tools as well as working along the agencies and cross-functional teams on a daily basis. You will also support functionality (email marketing and push notification) that will help Motorola's digital presence in scaling up our audience, nurturing deep relationships with our base, increase brand equity and test new tactics to retain our customers.


Scope of Responsibilities:

  • Work with local teams to set up in-app campaigns
  • Define schedules and plan execution with cross-functional teams
  • Execute A/B tests, monitoring KPIs, and propose actions based on data
  • Ensure the service quality and addressing local issues with support team
  • Create customers segmentations using SQL language and edit HTMLs on Salesforce Marketing Cloud
  • Create push campaigns on Engage (internal Motorola’s system) and analyze the results

Position Requirements:

  • 2+ years of experience in CRM Marketing, segmentation strategy, A/B testing, open and CTR optimization, re-engagement strategies, using solutions such as: email marketing, push, in-apps.
  • SQL and HTML programming language
  • Experience in consumer engagement for mobile apps
  • Excellent communication skills
  • Fluency in English and Portuguese languages

Preferred Qualifications:
  • Understanding of the key business drivers and customer dynamics related to mobile apps 
  • Knowledge of image edition software
  • Fluency in Spanish language