Lenovo

Are you a commercially minded marketer with a creative edge and a passion for technology? Lenovo, the world’s largest PC and tablet manufacturer and the inventor of personal computer and mobile phones, is looking for a dynamic individual to drive our Legion and Tablet brand marketing to new heights. Join us in enhancing brand visibility and engagement across key retail and retail channels!

Key Responsibilities

• Strategic Campaign Development: Design and execute comprehensive marketing strategies to boost brand awareness, engagement, and loyalty for Lenovo’s Legion and Tablet brands.
• Co-Marketing Execution: Lead and manage collaborative marketing initiatives with key etail/retail partners, ensuring alignment with business objectives and optimal use of MDF budgets.
• Cross-Functional Collaboration: Work closely with the EMEA marketing team, consumer sales team, and alliance partners to integrate marketing efforts with broader business strategies.
• Innovative Campaign Management: Develop creative, data-driven marketing campaigns that resonate with target audiences and drive key brand metrics.
• Social Media Leadership: Oversee social media strategy and content creation, amplifying brand messaging and engaging with the community effectively.
• Plan Translation: Convert business and account strategies into actionable marketing plans that support both brand and retailer initiatives.
• Performance Reporting: Provide regular updates and strategic insights to senior management by tracking marketing performance and key metrics.
• Market Trend Analysis: Stay informed on industry trends, competitor activities, and retail dynamics to continuously refine and optimize marketing strategies.

Key Qualifications

• Educational Background: Bachelor’s degree or equivalent in marketing, business, or a related field.
• Relevant Experience: 5–8 years of hands-on marketing or product marketing experience in the technology sector.
• Commercial Acumen: Strong understanding of trade, consumer, or retail/etail marketing with proven commercial insight.
• Financial Proficiency: Demonstrated financial acumen with numerical reasoning and effective budget management skills.
• Communication Skills: Excellent communication, presentation, and negotiation abilities, with a track record of influencing key stakeholders.
• Creative Problem Solving: Proven ability to design and implement innovative marketing campaigns that deliver measurable results.
• Digital Savvy: Experience in managing social media platforms and executing successful digital marketing strategies.
• Team & Independent Work: A collaborative team player who can also work independently under pressure with a proactive, “can-do” attitude.