Why Work at Lenovo
Description and Requirements
Lenovo is one of the fastest growing technology companies on the planet, with growth outpacing our competition quarter after quarter and we’re growing! Lenovo’s fundamental belief is that life rewards those who Never Stand Still. Every day, every employee at Lenovo is focused on moving forward, rejecting traditional limits, and always seeking a better way. We are looking for the person who challenges the ordinary and seeks to innovate in learning, while also balancing execution.
Over the past decade, Lenovo has effectively implemented a strong ESG framework and programs. Lenovo’s ESG efforts are focused on building resilience and helping to solve humanity’s greatest challenges. This determination positions Lenovo as one of the fastest organizations in terms of sustainability progress delivery. Lenovo always strives to do things differently so that they can consistently become better—for its customers, its employees, the communities where it does business, and the environment.
To successfully address sustainability, Lenovo collaborates with its entire value chain and in the International Sales organization we are now focusing on our downstream ecosystem that includes channel partners, system integrators as well as customers. The Lenovo 360 Circle, our Channel Sustainability Community, is the foundation of the efforts we are aiming to drive to accelerate our respective journey and ultimately decarbonization is a priority. Lenovo’s strategy focuses on enhancing ESG progresses, promoting corporate citizenship and accelerating the transition to more sustainable business models.
Internship Opportunity: 3-Month Training in Sustainable Marketing
Embark on a transformative 3-month training program in Sustainable Marketing, where you’ll focus on refining the messaging and communication strategy for Lenovo 360 Circle and enhancing the Lenovo 360 Circle Awards program. This is a hands-on opportunity to shape how Lenovo communicates its commitment to sustainability and excellence while gaining valuable real-world experience.
What you’ll be doing:
Lenovo 360 Circle Brand Positioning Analysis and Recommendations:
- Conduct a comprehensive analysis of the Lenovo 360 Circle brand positioning in the market.
- Benchmark the brand against competitors to identify opportunities and gaps.
- Evaluate member expectations and perceptions of the Lenovo 360 Circle, identifying areas for improvement.
- Deliver actionable recommendations to align the brand positioning with competitive insights and member needs.
Refinement of Lenovo 360 Circle Messaging and Communication:
- Review and enhance the current messaging and communication approach for the Lenovo 360 Circle.
- Align messaging ensuring clarity and resonance with key Lenovo 360 Circle stakeholders.
- Develop communication strategies that highlight the program’s value proposition and key differentiators.
- Identify opportunities to create more engaging and impactful storytelling for external and internal audiences.
Enhancement of the Lenovo 360 Circle Awards Program:
- Review the current structure and objectives of the Lenovo 360 Circle Awards program.
- Identify areas to enhance the program’s impact and alignment with sustainability goals.
- Develop and implement an improvement plan including innovative ideas to increase engagement, visibility, and value for members.
- Organize the launch of the Lenovo 360 Circle Awards Program 25’
Preferred Qualifications:
- Background in marketing, communications, sustainability, or related fields (or currently pursuing a degree in these areas).
- Strong communication skills, both written and verbal.
- A creative mindset with the ability to think strategically about messaging and engagement.
- Passion for sustainability and the drive to make a meaningful difference.
This training program is your chance to work on impactful projects that drive sustainable innovation and effective communication. If you’re eager to learn, create, and contribute to Lenovo’s mission, we’d love to have you on board!