Why Work at Lenovo
Description and Requirements
Key Responsibilities:
* Develop and manage strategic marketing plans with OEM partners to support joint business objectives.
* Coordinate non Lenovo branded campaigns, collateral, and product launches .
* Act as the primary liaison between internal stakeholders and OEM accounts for all marketing initiatives.
* Manage budgets for OEM marketing programs and ensure proper allocation of funds for joint promotions.
* Create and deliver presentations, reports, and performance metrics for OEM marketing activities.
* Ensure brand consistency and compliance with guidelines across all OEM marketing materials.
* Work cross-functionally with product, sales, and design teams to align OEM strategies with broader company goals.
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Qualifications:
* 5+ years of experience in B2B marketing, channel marketing, or OEM partner marketing.
* Strong understanding of OEM business models and partner ecosystems.
* Excellent communication and project management skills.
* Ability to work independently and manage multiple priorities in a fast-paced environment.
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Preferred Experience:
* Industry-specific experience
* International OEM marketing experience is a plus.
* Experience managing MDF (Market Development Funds) programs.