General Information

Req #
WD00080465
Career area:
Marketing
Country/Region:
India
State:
Haryana
City:
Gurgaon
Date:
Thursday, April 3, 2025
Working time:
Full-time
Additional Locations: 
* India - Haryāna - Gurgaon
* India - Haryāna - Gurgaon

Why Work at Lenovo

We are Lenovo. We do what we say. We own what we do. We WOW our customers. 

Lenovo is a US$57 billion revenue global technology powerhouse, ranked #248 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world’s largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices (PCs, workstations, smartphones, tablets), infrastructure (server, storage, edge, high performance computing and software defined infrastructure), software, solutions, and services. Lenovo’s continued investment in world-changing innovation is building a more equitable, trustworthy, and smarter future for everyone, everywhere. Lenovo is listed on the Hong Kong stock exchange under Lenovo Group Limited (HKSE: 992) (ADR: LNVGY). 

This transformation together with Lenovo’s world-changing innovation is building a more inclusive, trustworthy, and smarter future for everyone, everywhere. To find out more visit www.lenovo.com, and read about the latest news via our StoryHub.

Description and Requirements

Key Responsibilities

  • Support the Marketing lead for premium and flagship smartphones in End to End Marketing Campaign Planning and execution.
  • Media planning, execution and optimization for all product line on all relevant channels - Online, Offline
  • IMC development for all relevant marketing campaigns including campaign strategy, positioning, tagline, ads and all relevant media assets across platforms.
  • Develop and execute PR plans and influencer campaigns for relevant NPI campaigns.
  • CRM and own media management for NPI campaigns (website, social platforms etc.)
  • Develop and monitor campaign budgets, MR delivery, Partner asset delivery and co-marketing with alliance partners
  • Management and coordination with all relevant internal (Finance, SCM, eCom, Product - India and global) and external stakeholders (Media agency, creative agency, PR agency, ecommerce partner) to enable timely and seamless campaign execution
  • Drive and deliver on brand and marketing funnel metrics that enable and results in final sales metrics
  • Collaborate with agencies and other vendor partners to ensure brand deliverables

Skills Required

  • 7+ years of marketing experience for consumer electronic products (Full time MBA degree is preferred)
  • Very strong experience of marketing communication – digital. ATL experience would be good to have
  • Strong experience of working with eCommerce marketplaces and retail
  • Experience of product marketing, consumer research and PR a strong advantage
  • Experience of managing CRM and own media is an advantage
  • Strong communication skills
  • Experience working with a team and delivering results in a fast-paced setting
#MBG #Moto

Additional Locations: 
* India - Haryāna - Gurgaon
* India - Haryāna - Gurgaon
* India
* India - Haryāna
* India - Haryāna - Gurgaon , * India - Haryāna - Gurgaon

NOTICE FOR PUBLIC

At Lenovo, we follow strict policies and legal compliance for our recruitment process, which includes role alignment, employment terms discussion, final selection and offer approval, and recording transactions in our internal system. Interviews may be conducted via audio, video, or in-person depending on the role, and you will always meet with an official Lenovo representative.
 
Please beware of fraudulent recruiters posing as Lenovo representatives. They may request cash deposits or personal information. Always apply through official Lenovo channels and never share sensitive information. Lenovo does not solicit money or sensitive information from applicants and will not request payments for training or equipment.
 
Kindly verify job offers through the official Lenovo careers page or contact IndiaTA@lenovo.com. Stay informed and cautious to protect yourself from recruitment fraud. Report any suspicious activity to local authorities.
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